In 2009, I was a florist and worked with Sara in a flower shop in Shanghai, we loved our job but the expense was getting higher everyday so we wanted to grow our sales to support our living in this modern city. On the contrary, our selling price is even lower during that time because of the greater competition.
We were struggling with spending was more than our income, that means we were not able to continue our business for the next months. That made me feel depressed for quite a long time.
Then, as if by chance, something amazing happened...
It was my friend-Nancy's engagement ceremony, I was invited to the party in Seoul of Korea, her fiance took an amazing flower bouquet for marriage proposal. It was dozens of red roses with beautiful translucent paper decorating with lace wraps and tied with a well designed satin ribbon.
I was so impressed by the floral wraps, it was so different from our traditional craft paper and cellophane wraps.
"Aha! Maybe we can update ours too!"
After the party, we visited many flower shops and finally found the packaging suppliers. Everything changed! We were able to offer attractive bouquets with different packaging and wrapping methods, they really made us standing out of other flower shops.
Here is a video we took from viewlower, their wrapping is so elegant and attractive!
The Korean wrapping became a trendy quickly and some florists came to us to ask for purchasing the same wraps and ribbon. However, sourcing from Korea is very expensive but our demands were great, so we turned to "Made in China" and hired professional designers to produce our own flower packaging.
In the end, we survived as a florist supplier and helped many florists on their business, with various kinds of wraps and decorations, the sales grows and profits boost tremendously. People would like to pay a reasonable higher price on a well decorated bouquet, especially buy as a gift.
Now we have expanded our florist packaging business to all around the world and established our brand:BBJ WRAPS, we are also #1 flower packaging supplier on Amazon.